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MODA working
towards promoting the interests of Malaysia as a country, and
market Malaysian labels, creating a support for the fashion
industry to enter mainstream fashion.
• Create representations between its members and related
governmental bodies, retailers and manufacturers thereby making
the supply chain a smoother process.
• Conceptualize market trends and coordinate with manufacturers
and retailers for the development of fabrics, prints etc.
• Put up a proposal to accord industry status to the fashion
business.
• Educate its members on all facets that make up this growing
industry. These
will include workshops and seminars on design and marketing
related issues,
merchandising etc.
• MODA will help to conduct studies on market trends;
consumer-buying cycles
etc. and share this vital information with its members.
• As a "Job placement bank" for Fashion Professionals
• Create extensive training ventures to generate a pool of
skilled workers.
• Put together industry information made available on-line,
making it easier for
all parties to communicate.
• Develop industry specific information on exporting into Export
for specific target markets.
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