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Photos by Chow KF |
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Her Majesty the
Queen of Malaysia, Seri Paduka Baginda Raja Permaisuri Agung
Tuanku Nur Zahirah added her royal presence to the Grand Opening
Night Gala of the STYLO Fashion - Festival at the
specially-built STYLO Fashion Cube in Pavilion Kuala Lumpur
tonight. Besides attending the opening night gala of this
first-ever ,fashion festival, Her Majesty also officioiiy opened
the 9-day event taking place frorn. the 15th to the 23rd March
2008.
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"It is such, an
unparalleled honour for STYLO to have none other than Her
Majesty, Raja Permaisuri Agung Tuanku Nur Zahirah to launch
and in a sense wave the chequered flag to ignite the start of
STYLO!" said Dato' Mamcy Yeoh, CEO and President of STYLO
Fashion Festival.
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"We are very
grateful to Her Majesty for supporting the fashion industry and
promoting creativity among local designers by wearing their
creations. Her presence will generate international interest and
coverage by the foreign media and help put STYLO on the world
fashion radar. We are so honoured 'Her Majesty has seen fit to
put her stamp of approval on the inaugural STYLO Fashion
Festival", added Yeoh. |
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Themed Shu
Uemura's 'the Art of Beauty', featuring Melinda Looi, with hair
inspired by L'Oreal Professionnel, the opening night gala
promised a mixture of avant garde and surrealist impressionism.
Attended by a full-capacity crowd of 400 which included member
of royalties, top KL socialites, dignitaries, celebrities, as
well as local and foreign media, the show did not disappoint as
Shu Uemura's exceptionally artistic make-up was complimented
with L'Oreal Professionnel's audacious over-the-top hair works
on models wearing Melinda Looi's design |
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Melinda
Looi, one of Malaysia's most famous and successful designers and
a member of the "KL Six", featured never-seen-before outfits in
innocent shades of white to accentuate Shu Uemura's flamboyant
eyelashes, while her feisty range of rich, vibrant.colours
complimented the sassiness of L'Oreal Professionnel's hair dos. |
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The STYLO
Fashion Cube, where all the STYLO events will be held, is also
the first-ever fashion marquee to be purpose-built for a fashion
festival in the country. Just like how it is done at the world's
top fashion events in Milan, New York and Paris, the STYLO
Fashion Cube is built specifically for the STYLO Festival and
will be torn down at the end of the 9-day event. Measuring 3,500
sq. ft., this state-of-the-art fashion arena features a 20metre
runway surrounded by tiered seating up to a maximum of 400
guests. The cube is outfitted with technologically advanced
sensesurround sound system and multimedia projection
capabilities outfitted to create a 3-dimensional theatrical
experience for all the shows. |
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Following
the end of the night's fashion gala, guests were then ushered to
an after-show party at the STYLO Festival's very own party
central, the STYLO Red Room on the 2nd Floor of Pavilion Kuala
Lumpur. The aftershow party continued the night's `Surrealist'
theme and featured fashions and accessories by Tangoo,
Malaysia's most avant-garde, alternative and audacious designer
duo, Chris Yong who turned the STYLO Red Room into a dreamy,
surrealist party venue with quirky attire and funky accessories. |
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